Digital Experience

CXone Mpower Digital Experience allows you to add digitalClosed Any channel, contact, or skill associated with Digital Experience. communication channelsClosed Various voice and digital communication mediums that facilitate customer interactions in a contact center. to CXone Mpower and manage them as you would other channels in your contact center. Digital channels include:

  • Social channels like Facebook, Instagram, and LinkedIn.
  • Messaging channels like WhatsApp, Instagram DM, and Facebook Messenger.
  • Chat, SMS (text) messaging, and email.

Agents can use the Agent Suite, MAX, or Salesforce Agent Lightning to handle digital interactions. Using the Agent Suite is recommended. You can have agents handle only digital interactions, only voice interactions, or both digital and voice interactions.

The Jungle, a subsidiary of Classics Inc., uses a variety of methods to communicate with customers. In addition to using traditional contact center channels like inbound phone, chat, and email, Jungle team members also:

  • Have heavy social media interaction with their customers using Facebook and Instagram.
  • Have direct conversations with their customers using messaging apps like WhatsApp and Facebook Messenger.
  • Regularly post video content to YouTube and engage with users about the videos.
  • Post job openings on LinkedIn.

By using CXone Mpower with Digital Experience, The Jungle is able to effectively manage all of their communication channels in a unified manner.

Key Facts About Digital Experience Administration

  • Some administration tasks for Digital Experience take place in the Digital Experience portal. Click the app selector (the grid icon in the CXone Mpower title bar), scroll to the Others section, and click Digital to launch this portal.
  • Agents can also access the Digital Experience portal. They can use the portal to modify their digitalClosed Any channel, contact, or skill associated with Digital Experience. profile. Digital profiles provide profile information that Digital Experience uses in some interactions. The digital profile doesn't change anything in the agent's CXone Mpower employee profile or impact any omnichannelClosed The ability to work on interactions from different channels at the same time. contacts they may interact with.
  • Digital Experience chat, email, and SMS channels are different from legacy ACD chat, SMS, and email channels. There is an ongoing effort to unify both types of messaging channels, but for now they require different configuration and do not include all of the same features and functionalities.
  • There are several channel features that can be utilized in messaging channelsClosed Direct interactions using social media like Instagram, WhatsApp, or Facebook Messenger and SMS, chat, and email. These features include the ability to set up appointment scheduling and payment processing, as well as create and display entry points for digital channels directly on your website.
  • Refer to CXone MpowerDashboard to manage digital reports, dashboards, and widgets. As of the 24.3 release, legacy digital reporting is no longer accessible in the Digital portal. You can also access digital data in some data download and prebuilt Business Intelligence (BI) reports in the CXone Mpower Reporting application.

Key Facts About Digital Experience for Your Agents

A comprehensive product training video is also available for agents new to Digital Experience.

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